The most important of all the lessons you can learn while going through Internet marketing basics is the importance of not only building a solid list of leads but also in maintaining and regularly rewarding that list. It's great to build a list that you can go to and present your offers, but if that's all you do, your list will lose a lot of its power over time. Avoid even the slightest hint that this is what is going on or you will miss out on the full potential of an active and responsive list. Complete article at ...