Monday, January 12, 2009

The Bermuda Triangle That Eats Your Referrals

Five years ago I certainly believed my clients when they told me: "I told this guy Frank that he had to call you." I didn't think they were lying to my face about the referrals they were sending. After the 10,000th time (it seemed) a client told me they referred someone who never contacted me, I began to call it "The Bermuda Referral Triangle." Complete article at ...

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